Gigi

Born in Malaysia, Gigi is a thoughtful oral care brand made to fit seamlessly into your daily rituals to keep your smile healthy, bright, and full of confidence.

Created by two passionate sisters, Gigi began with a simple idea: oral care should look as good as it works. We wanted to reimagine toothpaste as part of your wellness routine.

Our Essential Toothpaste blends science-backed ingredients like Hydroxyapatite with ancient remedies like Miswak Extract. The result? An Essential Toothpaste that rebuilds and repairs enamel, helps lessen tooth sensitivity, and truly supports your oral health.

We believe oral care shouldn't just clean, it should nourish. Just like great hair starts with a healthy scalp and glowing skin begins with a nourishing moisturizer, a healthy smile starts with strong teeth and happy gums. And that's why we love hearing your testimonials of how Gigi has helped you say bye-bye to bleeding gums and brightened your smiles!

At Gigi, we celebrate every smile that tells a story and we're here to keep yours shining! So come brush with us and be part of our Smile Society!